Shooting targets depicting an apparent likeness to Trayvon Martin, the unarmed black youth shot dead by a self-appointed neighbourhood watchman in Florida, have been sold online, sparking outrage across the US.
The paper silhouettes depict an outline of a hooded man holding skittles and a can of iced tea – the same items that 17-year-old Martin was carrying on the day he was killed in February, an event that led to widespread demonstrations.
The shooting accessory, reportedly sold on the GunBroker.com, has since been removed from the website, but not before being roundly condemned as a tasteless attempt to profit from the high-profile tragedy. Jay Zwitter, a sales representative for GunBroker.com, told Reuters that the Trayvon target ad was removed as soon as it came to the company's attention.In a disgusting, horrible, moneygrubbing sort of way, I suppose that this might qualify as clever marketing. If I ran a gun range, and someone started putting these up on a target holder, they would be informed that they were not welcome in my range.
All the evidence suggests that Zimmerman was in the right, at least by the time he was on his back, under physical assault. Everything so far suggests that at best, Martin responded inappropriately to being followed. But this is completely unacceptable.